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Personal Pitch : Module 7 of 10

A personal pitch (or elevator pitch) is a quick synopsis of your background and experience that helps you introduce yourself to career and business connections in a compelling way. This idea comes from being next to a potential contact on a brief elevator ride and using this time to present your expertise and credentials quickly and effectively with people who don't know you. As someone trying to build yourself as a personal brand, a pitch video is one of the most persuasive ways to market yourself to an audience.

Why have a personal pitch video?

There are three reasons why you might want to create a personal pitch video:

  • It sets you apart from the crowd. A personal pitch can be the icing on the cake that will help you to stand out from the crowd as you begin to network and look for careers in your chosen field.
  • You can market yourself in your own words. A pitch video gets you face to face with potential employers, even before an interview.
  • It helps you prepare for interviews. You can prepare for interviews by reviewing the information included in your pitch. When practicing answering interview questions, you can reference supporting examples from your pitch.